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SAMSUNG Electronics Co. saves up to 90% engineers' time with ESI's VisualDSS

End-to-End Decision Support System enables companies to manage simulation models, content and data, and to automate project workflow

(PresseBox) (Paris, France, ) ESI Group (ISIN FR0004110310), a pioneer and worldleading supplier of digital simulation software for prototyping and manufacturing processes, announced today the recent implementation of a Simulation-Based Design environment in Samsung Electronics Corporation's (SEC) Visual Display division. The unified Simulation-Based Design environment relies on VisualDSS, ESI's endtoend Decision Support System enabling companies to build and manage simulation models for multidomain usage, to manage simulation content and data, and to automate project workflow.

To successfully complete the project, different existing CAE solutions were integrated to VisualDSS among which Vdot(TM) , ESI's project monitoring and execution platform optimizing development processes. The integration of Vdot(TM) into VisualDSS resulted in obtaining the first industrial version of ESI's Project Team Manager. The Project Team Manager was fully webenabled, thereby allowing engineers to easily access standard, automated processes and workflows.

The other options which were incorporated to VisualDSS include:

- Interface with a third party portfolio of PLM solutions for guided CAE automation such as auto meshing and auto assembly
- Job submission
- Automatic generation of standard reports
- Interface with a third party optimization tool
- Interface with SEC's internal Enterprise Resource Planning (ERP) system
- Process template for CAE automation to facilitate SEC's most common analyses: Mold Pressure and Wobble analyses

The project involved ESI engineers and experts on the one hand and CAE and IT experts from SEC on the other, ensuring the timely delivery of the complete system according to production usage specifications.

To measure the success of this implementation, SEC tested the simulation data management system with the design of a new Samsung visual display model: an LCD television screen. SEC observed an outstanding reduction of the loading time in the design process. Indeed, the Mold Pressure analysis time was reduced by 90% and the Wobble analysis by almost 95%. Along with these measurable benefits, SEC was able to widen the scope of its design investigation while maintaining the traceability of the data and content. The unified Simulation-Based Design environment in place served thus as a decisionmaking tool for SEC management.

In addition, SEC experienced improved work efficiency for the visual display team who was able to verify the effect of component design changes of the entire LCD model much faster than prior to the implementation.

"Using guided CAE automation early in the design process enables us to identify the right concepts and verify design changes in order to save time and cost", declared Mr. Jeong-Rho Lee, Senior Engineer at Samsung Electronics Corporation. "As we are very satisfied with ESI's support and assistance throughout the project, we are looking into implementing the simulation data management system in other divisions."

"By integrating Vdot(TM) and thirdparty products into our VisualDSS solution, we were able to deliver to SEC a unified Simulation-Based Design environment", said Mr. Donghyeob Cho, Manager of Hankook ESI.

ESI Group

ESI is a worldleading supplier and pioneer of digital simulation software for prototyping and manufacturing processes that take into account the physics of materials. ESI has developed an extensive suite of coherent, industryoriented applications to realistically simulate a product's behavior during testing, to finetune manufacturing processes in accordance with desired product performance, and to evaluate the environment's impact on product performance. ESI's products represent a unique collaborative and open environment for Simulation-Based Design, enabling virtual prototypes to be improved in a continuous and collaborative manner while eliminating the need for physical prototypes during product development. The company employs over 750 highlevel specialists worldwide covering more than 30 countries. ESI Group is listed in compartment C of NYSE Euronext Paris. For further information, visit