CXPA Co-founder Jeanne Bliss Passes the Vice Chair Torch to Parrish Arturi of Fidelity Investments

Customer Experience Professionals Association Advances Its Upward Growth

(PresseBox) ( Wakefield, MA, )
The Customer Experience Professionals Association (CXPA), the international non-profit organization created to guide and enhance the growing field of customer experience management, today announced the progression of Vice Chair of the organization to Fidelity Investments' Parrish Arturi, effective January 29, 2013. He is replacing co-founder and initial Vice Chair Jeanne Bliss, who is stepping down after two years of dedicated service to the CXPA. Bliss will remain on the Board of Directors and active in the CXPA. Arturi has been serving as a Director of the organization, and his new role was confirmed by a vote of the full CXPA Board.

"This is a classic 'bad-news, good-news' announcement: after co-founding and helping to get the CXPA to our current level, Jeanne has decided to step down as Vice Chair in order to begin the progression of leadership within CXPA members. Jeanne, the CXPA appreciates all that you have accomplished, and your energy and contribution will be missed," said Bruce Temkin, CXPA co-founder and Chair. "I look forward to Jeanne continuing to be an advocate and supporter for the CXPA. The good news is that we are fortunate that Parrish has agreed to serve as Vice Chair. The organization has reached a scale where having a well-respected customer experience practitioner in this co-leadership role will complement the organization's future evolution, and I look forward to working with him."

"I am honored by the Board's confidence in my ability to do justice to this important role, where I have a tough act to follow, given Jeanne's record of accomplishment and stature in our profession," said Arturi. "The CXPA has become a major institution in the field and I have experienced firsthand how it has added value to our organization's efforts. I've enjoyed my role on the Board and am grateful for this opportunity to help drive the CXPA to even greater heights."

Currently, Arturi is the Senior Vice President, Customer Experience for Fidelity Personal and Workplace Investing (PWI), a unit of Fidelity Investments. He leads the development and execution of the strategy, programs and functions designed to drive customer loyalty and satisfaction in pursuit of Fidelity's vision of delivering the best customer experience in the financial services industry. Prior to joining Fidelity, Arturi worked for Wachovia, Signet Bank and CUC International.

"Bringing the CXPA to life with Bruce and earning this growth in our membership has been a highlight of my career," said Bliss. "It is a supreme honor to have contributed to building a valuable resource for my fellow customer zealots, and I know Parrish and I hold a common commitment to nurturing and adding value to this community. I plan to stay extremely active in the CXPA! My thanks go to Bruce and all of our terrific sponsors and members for sharing and enabling us to create this association and continue its advancement."

The CXPA supports the professional development of its members and advances the field by providing research and education, establishing standards, offering networking and career opportunities, promoting the industry, and creating a better understanding of the discipline of customer experience management. More information about the CXPA's membership structure, benefits, and dues can be found at

Customer Experience Professionals Association, CXPA, and the CXPA logo are trademarks of the Customer Experience Professionals Association. All other company names mentioned may be trademarks or registered trademarks of their respective holders.
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