IBC 2012: Conax secures future growth with revitalized brand and future-driven solutions
Positioned for strengthened role in value chain - at the heart of the evolving new media landscape(PresseBox) (Berlin, )
According to Conax CEO, Morten Solbakken, "Conax has been gearing up for taking a new role in the industry. With a revitalized organization in place, a highly forward-thinking partnering approach, new future-driven solutions and a well-established customer portfolio in over 80 countries, Conax is well-positioned with a leading role in within the evolving media landscape. The industry is changing, and Conax is changing with it. Our aim is to further strengthen our position and grow at an even faster pace through an increased portfolio of world-class security solutions."
Conax - sustaining the magic of content delivery
"What happens when content and audience connect is an everyday magic we all experience, continues Morten Solbakken. By protecting that connection, Conax helps keep the entertainment and media ecosystem viable. That is sustaining magic - it captures the essence of what we do and our strategy moving into the future."
Without content protection there's no revenue for creators of content, and without revenues there will be no content for the end-consumer. Thus, a marriage of technologies and content sustains the entire pay-TV ecosystem, brilliant from a technology perspective. The scenarios presented by advanced content distribution methods vary from region to region. Today Conax, through its revitalized company, is now better equipped for its real-world projects and deployments with existing customers and partners in EMEA, the Americas and Asia for navigating the complexity of OTT and advanced content distribution methods.
Conax is a pioneer within the conditional access business, with a long and proud history based on 25 years of experience and a groundbreaking security record within the pay-TV industry. The industry is in the midst of an inevitable change, and while there is still plenty of business growth within traditional CA, the industry will propel its growth within new services and new platforms for content distribution. Conax has updated its approach from delivering traditional CA products only to providing expertise and best-of-breed solutions together with strategic partners, including the high level of security that Conax is renowned for. The timing of Conax' new identity is a celebration that emphasizes the company's core transformation.
Capitalizing on Conax' strong role in markets seeking advanced services, Conax is developing pre-integrated solutions to help our customers succeed in an increasingly dynamic and complex markets, materialized in a new partner and solutions approach. The world is still only 30-40% digitized, thus there is still a lot of business opportunity within DTV markets.
Earlier this week, Conax announced its cooperation with Finnish operator DNA for a comprehensive multiscreen pilot. Conax launched the Conax Xtend Multiscreen(TM) pre-integrated solution together with Cubiware, MPS Broadband in June and is currently working with key operators in the Americas and Europe moving to advanced platforms. This week, Conax also announced the launch of the world's first integrated CI+ Module together with SMIT Corporation, bundling a CI+ Module and smart card chip into one single, integrated and pre-paired solution - "a smart card for the TV".
For a preview of the new Conax, visit us at IBC, Stand 1D69 from Sept. 7th - 11th or our fresh new profile on www.conax.com