CLS Remy Cointreau has repackaged its Passoã liqueur in a full body shrink sleeve developed by CCL Decorative Sleeves, which offers the client significant benefits for the brand particularly in terms of wider promotional opportunities.
A key requirement of the brief was the need to replicate exactly the appearance of the existing matt black coated bottle with paper label, which is well established in the market and easily identified by consumers. Scuff resistance was also a priority to ensure the bottle retained its premium image throughout its life.
CCL Decorative Sleeves used specifically developed print techniques to achieve the matt
A key requirement of the brief was the need to replicate exactly the appearance of the existing matt black coated bottle with paper label, which is well established in the market and easily identified by consumers. Scuff resistance was also a priority to ensure the bottle retained its premium image throughout its life.
CCL Decorative Sleeves used specifically developed print techniques to achieve the matt
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