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Bundesverband Industrie Kommunikation e.V. (bvik) Am Alten Gaswerk 20 86156 Augsburg, Germany http://www.bvik.org
Contact Ms Tanja Auernhamer +49 821 65053712
Company logo of Bundesverband Industrie Kommunikation e.V. (bvik)
Bundesverband Industrie Kommunikation e.V. (bvik)

Employer Branding - Mitarbeiter nach Maß statt "von der Stange"

(PresseBox) (Augsburg, )
Angesichts des viel zitierten Fachkräftemangels ist es für B2B-Unternehmen wichtig, qualifizierte Mitarbeiter zu gewinnen und sich dadurch für die Zukunft zu rüsten. Employer Branding ist deshalb eine der wichtigsten Aufgaben für Unternehmen, um als attraktiver Arbeitgeber wahrgenommen zu werden und sich erfolgreich am Markt zu behaupten. Wie Employer Branding als strategische Aufgabe im gesamten Unternehmen gedacht, verankert, umgesetzt und in die Markenführung integriert wird, erfuhren die Teilnehmer auf der Veranstaltung des Bundesverband Industrie Kommunikation e.V. (bvik) beim Automobilzulieferer Magna in Sailauf.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.