Chinaplas 2011: great success for Arburg

Loßburg, (PresseBox) - .
- Experts meet at the Arburg exhibition stand
- Highlight: High-performance Allrounder 720 H machine with packaging application
- Concrete project discussions and new contacts

"For Arburg, the Chinaplas 2011 in Guangzhou was a thoroughly successful and productive trade fair," said Managing Director Sales, Helmut Heinson. He added that the two exhibits fully coincided with the interests of the trade visitors and also demonstrated the range of the Arburg machine offerings: on the one hand, the Allrounder 470 C Golden Edition as a high-quality hydraulic injection moulding machine and on the other, the high performance hybrid Allrounder 720 H machine running a complex thin-walled application from the packaging sector.

"The Chinaplas is the second most important exhibition of the year for us and thus a fixed date in our calendar," describes Arburg's Managing Director Sales. In keeping with the significance of the Chinaplas, Arburg was present with a strong international team in Guangzhou in order to provide comprehensive support and individual consulting to customers and prospects. In addition to Arburg Managing Director Sales Helmut Heinson and Max Man, who as Managing Director of the Arburg subsidiary in Shenzhen assumes responsibility for the trade fair in Guangzhou, Sunny Poon, Zhao Tong and David Chan, the Managing Directors of the Hong Kong, Shanghai and Singapore subsidiaries, were also in attendance. They were joined by further sales personnel and experts from the application technology consulting and service departments. The latter not only looked after the two exhibits, but also stood by the machines to answer all the interested visitors' questions regarding Arburg injection moulding technology and the Selogica machine control systems.

The numerous technical discussions impressively reflected the high level of interest in Arburg's high-tech machines. In terms of the machines, the hybrid Hidrive series was the main focus as it combines high productivity, energy efficiency and short cycle times, making it predestined for the booming packaging sector. Furthermore, topics such as the processing liquid silicone (LSR) and powder injection moulding were discussed. Arburg is a pioneer in both these fields and, accordingly, has many years of comprehensive know-how at its disposal. The Arburg team was particularly pleased that in addition to new projects being discussed with existing customers, new business contacts were also established in the context of the trade fair.

At the end of the four-day fair, everyone agreed: "At the Chinaplas 2011, we not only impressively demonstrated the high performance of our Allrounder injection moulding machines. Our entire presence, from the exhibition stand and the exhibits through to customer support and advice, clearly reflect what Arburg is all about: quality, competence and reliability."


Arburg, a German machine construction company, is one of the leading global manufacturers of injection moulding machines for plastics processing with clamping forces between 125 kN and 5,000 kN. Fields of application are, for example, the production of plastic parts for automobiles, communications and consumer electronics, medical technology, domestic appliances and packaging. The product range is completed by robotic systems, complex projects and other peripherals. Arburg's operations are coordinated by an integrated management system and are DIN EN ISO 9001 and 14001 certified. Arburg is represented by its own organisations at 32 locations in 24 countries and by trading partners in more than 50 countries. However, production takes place exclusively in the parent factory in Lossburg (Germany) - with the mark of quality "made by Arburg - made in Germany". From a total of more than 2,000 Arburg employees, around 1,700 work in Germany. About 330 further employees work in Arburg's organisations around the world.

Further information about Arburg can be found at

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