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Adform Gr. Burstah 50-52 20457 Hamburg, Germany http://www.adform.com
Contact Mr Gerrit Breustedt +49 69 2573802215
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Adform

Adform setzt neuen Transparenz- und Effizienzstandard mit unabhängiger PwC-Prüfung der kürzlich gelaunchten Adform FLOW Plattform

(PresseBox) (Hamburg, )
Adform, die einzige unabhängig globale Werbemanagement-Plattform für den gesamten digitalen Kampagnen-Lifecycle, erhält von PwC die Bestätigung, dass die unabhängige und integrierte Werbeplattform moderne Marketer mit transparenten und effizienten Lösungen ausstattet.

Im Mai 2020 wurde die digitale Werbebranche durch ein umfassendes zweijähriges Forschungsprojekt erschüttert, das von der ISBA und der AOP in Großbritannien initiiert wurde: Im Rahmen der von PwC durchgeführten Studie sollte ein umfassendes Bild der digitalen Supply Chain entstehen. Der Bericht ergab, dass durchschnittlich 49 Prozent der Werbeausgaben der Werbetreibenden nie die Publisher erreichten, wobei 15 Prozent sogar in ein „unbekanntes Delta" fielen.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.