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Electronics for Imaging GmbH (EFI) Kaiserswerther Str. 115 40880 Ratingen, Germany http://www.efi.com
Contact Mr Marc Verbiest +32 2 749 94 23
Company logo of Electronics for Imaging GmbH (EFI)
Electronics for Imaging GmbH (EFI)

Aller Tryk, Largest Producer of Weekly Magazines in Nordic Region, Chooses EFI Monarch Productivity Suite

Cites EFI's stability and software's end-to-end automation among deciding factors

(PresseBox) (Zaventem, Belgium, )
EFI™ announced that Aller Tryk, located in Taastrup, Denmark, has chosen to automate its entire operation with EFI Monarch Productivity Suite. In search of a solution to manage its high-volume operation Aller Tryk wanted a powerful system from a reliable company that would be around to support them well into the future.

With 115 employees churning out 3 million magazines each week along with a wide variety of catalogues and brochures, Aller Tryk currently operates out of two plants, one in Denmark and the second in Norway. The company's goal, however, is to consolidate operations moving all production to Denmark. Their strategy is to rely more on technology to increase productivity while reducing overhead costs, an absolute necessity in a competitive market.

"We've just purchased a new ManRoland press that allows us to produce more than what two of our old presses did. We operate 24/6 so we needed a system that is up to the task and that will also allow us to make our workflow better with end-to-end automation," said John Andreasen, Aller Tryk's chief financial officer.

According to Andreasen the company's previous MIS system was in need of a major update but the company Aller Tryk purchased it from went out of business. "That was the second key factor in our choice of EFI. The company has gained a very positive reputation and we know they will be in business for a long time and that we'll have ongoing support," he said. Andreasen also appreciates EFI's promise of regular synchronised upgrades to every component of their specific certified workflow, as part of the Productivity Suite's delivered value.

Andreasen added a third reason for choosing the Productivity Suite with EFI Monarch MIS/ERP at its core. "We included Auto-Count in our Monarch configuration. Because we operate around the clock, the ability to automatically collect up-to-the minute production data including counts, press status, speed and other critical information directly from our equipment is invaluable."

Aller Tryk enjoys a reputation for providing the highest quality printing with the ability to turn projects around with speed and agility. Their most recent investments promise to further support that reputation.

"We are very proud at EFI to be partnering with a reputed partner such as Aller Tryk," said Steffen Haaga, EFI's director of MIS sales EMEA. "Their choosing EFI is testimony to our ongoing investment and our expanding footprint in the European market as the world's number one provider of software solutions in the printing and packaging space."

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Electronics for Imaging GmbH (EFI)

EFI™ (www.efi.com) is a worldwide provider of products, technology and services leading the transformation of analog to digital imaging. Based in Silicon Valley, with offices around the globe, the company's powerful integrated product portfolio includes digital front-end servers; superwide, wide-format, label and ceramic inkjet presses and inks; production workflow, web to print, and business automation software; and office, enterprise and mobile cloud solutions. These products allow users to produce, communicate and share information in an easy and effective way, and enable businesses to increase their profits, productivity, and efficiency.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.