Sony and Videor enter into Distribution Partnership

From 1st December 2008 Sony is extending its distribution and will now also market its video surveillance products through Videor E. Hartig GmbH

(PresseBox) (Berlin/Rödermark, ) Videor is the new Sony distributor for the video security sector from December 2008. The IP surveillance solutions from Sony Professional Solutions Europe flow seamlessly into the Videor product range which includes single components in addition to integrated solutions from the Security & Networking, Imaging and Broadcast segments. The agreement extends to markets within the European Union with the focus on the Germany/Austria/Switzerland region. Videor therefore covers important target markets and will market its entire portfolio of analogue and network CCTV products.

Videor E. Hartig GmbH, founded in 1975, possesses many years of knowledge of the market in the video security sector; it also supports the specialised trade with competent training courses and advice: the ComCenter inaugurated in 2004 and the TechCenter opened this year stand for expansion of the added value distributor through up-to-date products, training courses and services. Innovations in camera technology as well as digital recording and transmission technologies are presented in regularly staged courses, just as are network operation and application strategies. Furthermore, technical services have been successfully extended in the TechCenter, which is equipped with the latest measuring and testing instruments as well as analysis tools.

"I am delighted that we will be working together with Sony. We regard Sony as being a strong partner with whom we can position ourselves even better in the highly developed IP video surveillance segment. Together with our competent advice and further value added services we can offer the specialised trade even more interesting and multi-purpose solutions to cater for the security requirements of their customers," commented Michal Haas, Managing Director of Videor E. Hartig GmbH upon the cooperation.

Rainer Klöckner, Video Surveillance Account Manager at Sony, is also looking forward to the future joint marketing operations: "Enormous experience in the video technology sector, professional services and its strategic orientation as a multibrand distributor were the decisive factors for our cooperation with Videor. The ideal partner and a sustainable basis for winning additional market shares."

Further information at www.sonybiz/nvm and www.videor.com

About Sony

Sony produces audio, video, communication and IT solutions for end users as well as B2B markets globally. Sony is uniquely positioned to become the leading provider of the 21st century in the Personal Broadband Entertainment sector with its corporate divisions of Music, Film, Games and Online. In the previous financial year that ended on 31st March 2008 Sony recorded consolidated annual sales of 55.4 billion euros (8,871 billion Yen). Sony has approximately 180,500 employees worldwide.

In Europe, Sony recorded consolidated annual sales of 12.73 billion euros (2,328 billion Yen) in the previous financial year. Sony Europe, with its headquarters in the Sony Center at Potsdamer Platz in Berlin, is responsible for the Electronics Division and in the previous financial year it recorded consolidated annual sales of 9.55 billion euros.

About Professional Solutions, Sony Europe

Professional Solutions Europe (PSE), a business unit of Sony Europe, is part of the sales company Sony Deutschland GmbH in Germany with its headquarters in Berlin. All B2B product segments, services and support solutions are concentrated at Sony PSE; subdivided into the divisions Broadcast & Professional A/V, Business Projectors, Network Vide Surveillance & CCTV, Video Conference Systems, Healthcare, Public Displays, Digital Photo Print as well as Digital Signage. Further information at www.sonybiz.net

VIDEOR E. Hartig GmbH

Videor is one of the major distributors of professional video technology with sales of 65 million euros (2007). The product range of the company based in Rhine-Main includes components, integrated systems and solutions from numerous leading manufacturers: Axis, Bosch, Dallmeier, eneo, Fujitsu, Fujinon, JVC, Pelco, Sony, to name but a few. Its wide product range is based upon the strict quality standards applied by the supplier in compliance with its ISO 9001:2000 certification, its strong purchasing position on international hi-tech markets as well as over 30 years knowledge of the market. Further information at www.videor.com.

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