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Tellja GmbH Solmsstr. 12 60486 Frankfurt am Main, Germany http://www.tellja.de
Contact Ms Inga Mücke +49 30 83211974
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Tellja GmbH

Online-Mundpropaganda: Mit gezielten viralen Effekten zur Weiterempfehlung

Gastbeitrag Jens Rode, CEO Tellja

(PresseBox) (Frankfurt am Main, )
Wer ist der stärkste Verkäufer und Garant für ein dickes Umsatzplus? Nicht teure Hochglanz-Kampagnen und Werbespots zur Primetime, sondern schlichtweg aktive Empfehler. Mit großem Vertrauensbonus im Gepäck liegt die sich daraus ergebende Conversion Rate sehr viel höher als bei klassischem Marketing und Sales. Entsprechend große Hoffnung wird auf die Viralität von Empfehlungen gesetzt. Doch noch zu häufig wird sich auf einen vermeintlichen Automatismus verlassen. Ein schwerer Irrtum! Wie aus den eigenen Produkten echte Lauffeuer werden, erläutert Jens Rode, Experte für Empfehlungsmarketing und CEO von Tellja:

1. Aufmerksamkeit lenken!

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.