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Taylor Wessing Benrather Str. 15 40213 Düsseldor, Germany http://www.taylorwessing.com
Contact Mr Matthias Dezes +49 69 97130127
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Taylor Wessing

Taylor Wessing berät die Fraport AG bei der Umsetzung ihrer Digitalisierungs-Strategie für den Einzelhandel

(PresseBox) (Düsseldor, )
Die Fraport AG hat in dieser Woche eine umfassende Digitalisierungsoffensive gestartet. Taylor Wessing war hier mit einem Team um die Frankfurter Partnerin Julia Wulf beratend und gestaltend tätig. Durch neue Serviceangebote und mehr Personalisierung wird Fraport Passagiere künftig noch individueller bei ihren Flugreisen begleiten. Damit reagiert das Unternehmen auf sich ändernde Kundenbedürfnisse in Bezug auf Information, Orientierung, Service und Shopping – vor allem bei der Nutzung von mobilen Endgeräten. Zu den wichtigsten Neuheiten zählen die Einführung einer Online-Shopping-Plattform und der Start eines Prämienprogramms für Passagiere und Besucher des Flughafens Frankfurt.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.