- Press release BoxID 513210
Pixelpark Never Misses a Beat
New DJ Remix Contest Platform for Beatport Goes Online
Beatport Play is an innovative platform where DJs and producers can compete against each other in multiple contests running in parallel; the submissions are rated by the public and assessed by a panel of judges, and their data is stored in the Cloud.
The submissions to the contests tripled within just a few days of the launch, and the figures are expected to climb even higher in the coming months.
"DJs and producers dream of winning Beatport remix contests, which have launched the careers of top artists," explains Peter Siciliano, CTO at Beatport. "Our new platform not only allowed us to increase the number of submissions to the contests several times over, but also made the assessment by the panel of experts, who actually choose the winners of the contests at the end of the day, much simpler. And that includes an impressive fraud management function."
"With this contest platform, we have created a customized solution for the very particular needs of Beatport," explains Olav A. Waschkies, Managing Director at Pixelpark in Cologne with great satisfaction. "It's not just that Beatport can now process the actual contests extremely effectively, but we have also considerably improved the marketing possibilities. And the platform is great fun!"
Images regarding this press release are available for download in the press section of our website at http://www.pixelpark.com/de/pixelpark/presse/pressemeldungen/2012/120604.html.
Founded in 2004, Beatport is the largest music store for DJs in the world. Beatport offers music in premium digital formats and provides unique music discovery tools created for and by DJs. Each week, Beatport's music collection is refreshed with hundreds of exclusive tracks by the world's top dance music artists. Beatport is privately held and headquartered in Denver, USA and Berlin, Germany.
About Pixelpark AG
Pixelpark Group is Germany's largest independent interactive service provider. With the brands Yellow Tomato, Elephant Seven and Pixelpark we have developed creative and value-enhancing communication and eBusiness solutions for more than 20 years now.
About 370 employees in Berlin, Hamburg, Cologne, Bielefeld, Barcelona, Munich and Zurich are proud to be working for clients such as Adidas, Allianz, the Bundesministerium für Arbeit und Soziales (BMAS), the Bundesministerium für Wirtschaft und Technologie (BMWi), Boehringer Ingelheim, Coca-Cola, Daimler AG, Deutsche Post DHL, Drägerwerk AG & Co. KGaA, Energie Baden-Württemberg AG (EnBW), Deutsche Lufthansa AG, Mercedes-Benz, Montblanc, Reifen Center GmbH, RTL, Sparkasse, WGZ BANK, Zweites Deutsche Fernsehen (ZDF) and many more.
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