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New Products: Increasing Production Intelligence for Optimized ROI Management

ISRA VISION: New products convinced customers at Stahltag 2008 in Düsseldorf

(PresseBox) (Darmstadt, ) ISRA VISION AG (ISIN: DE 0005488100), globally one of the top 5 suppliers for industrial image processing (machine vision) and the market leader for surface inspection systems, is launching new software architecture for enterprise production decision intelligence. This software will grant customers even greater benefits by providing efficient control of the production and output. This EPROMI architecture with its EXPERT5i modules will help optimize management decisions by enabling production management to exercise direct control over the production hall. The production process will be structured more efficiently, thus maximizing the customer's earnings, which is becoming increasingly important in times such as these. The "experts" are currently being used in metal production, and this will soon be expanded to include other sectors.

Inspection solutions provide a great deal of data on the condition and quality of the products. However, this alone does not suffice to structure processes more efficiently, or to optimize production systematically. To make faster, more precise decisions at all levels of the company, it is necessary to have access to all relevant information and the evaluation thereof. This is where the innovative Architecture Enterprise PROduction Management Intelligence (EPROMI for short) can provide assistance. It prepares all available production-related data in a compressed, clearly organized format and can also access business management data such as order and resource planning. Incorporating all information, the EXPERT5i module can be used to generate objective, well-reasoned decision suggestions; these recommendations will effectively help managers at all company levels to optimize earnings and production. A wide range of differing EXPERT5i modules allows the available data to be used worldwide via a network locally and globally - regardless of where the production facilities are located.

The modules evaluate and weight the data according to concrete questions, generating knowledgebased suggestions for the decision makers. For example, analysis of the data from a certain strip of steel will allow the material to be reclassified, thus leading to improved utilization of material and increased profits. Solutions from ISRA therefore decrease not only production costs; they also increase the revenues that the customer can achieve through their products.

"Intelligent links can be used to reveal relationships that free up powerful optimization potential - for individual process lines, for integrated production in a factory - and not only at one location, but worldwide for the entire company," explains Enis Ersü, chairman of the executive board at ISRA Vision AG, on the occasion of introducing the new product line at Stahltag 2008.

The new solutions have succeeded in persuading the customers in Düsseldorf. Prospective buyers reacted with particular enthusiasm to the investment's short amortization period, which is less than six months. In economically difficult times such as these, companies are investing in solutions that will increase their efficiency and fortify their global competitive edge. ISRA is already expecting short-term revenue with these new products and applications.


ISRA VISION AG in combination with its subsidiaries is one of the top five suppliers of industrial image processing (Machine Vision) globally. Thereby the Machine Vision company concentrates on the business divisions Surface Vision, Robot Vision and Quality Vision. ISRA is the world leader in the surface inspection sector. Todays clients of the ISRA group include amongst others Daimler, KUKA, ABB, BMW, Volkswagen, General Motors, Ford, Schott, Saint Gobain, Pilkington, MAN Roland, Asahi, 3M, DuPont, Stora Enso, Weyerhaeuser, International Paper, Ahlstrom Crane ArcelorMittal, Nippon Steel, Thyssen Krupp, SeverStal and China Steel.

Operating EBT in fiscal year 2006/2007 (ending Sept. 30) was ¤ 6.3 million (2005/2006: ¤ 10.0 million). Total output for 2006/2007 came to ¤ 58.6 million (2005/2006: ¤ 53.5 million). During the past ten years, ISRA was able to increase its total output by close to 31% per year on average, while EBT grew by an average 36% per year. The ISRA group is acting worldwide with approx. 400 employees at 16 locations in the regions Europe, Americas and Asia.

ISRA uses digital image processing technology for the optical inspection of endless web materials (such as glass, film, nonwoven, paper and metal) and for robot guidance tasks in the context of automated production and packaging. According to expert estimates, at present only some 25% of possible applications are being exploited. Currently the global market volume comes to some ¤ 6.5 billion. Annual growth rates world-wide are currently estimated at 7%.

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