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Gartner UK Ltd Tamesis, The Glanty Egham TW20 9 Surrey http://www.gartner.com
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Gartner UK Ltd

Gartner Survey Shows Technology Provider CEOs Believe That Customer Experience Provides a Winning Strategy

Most TSPs Prioritise Innovation Investments in Customer Engagement Ahead of New Product and Services

(PresseBox) (Los Angeles, Calif., )
Technology and service provider (TSP) CEOs are using innovation projects and leveraging digital business to drive growth through better engagement with customers, according to a new survey by Gartner, Inc. The survey found that investment is being driven toward sales and customer-facing roles instead of toward new product development or cost-saving measures.

Gartner analysts presented these findings during the Gartner Tech Growth & Innovation Conference, which is taking place here through Wednesday. The survey involved 501 CEOs from North America and Western Europe at TSPs with annual revenue from $10 million to more than $1 billion.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.